PROPTIC
Groundbreaking New Strategy

Every Property Listing, Every Billboard, Every Flyer — Now TIC-Enabled

Proptic's TIC Badge Program lets any property seller, agent, or developer attach a co-ownership link to their existing marketing — instantly opening every listing to a whole new universe of buyers who want to purchase a share rather than the whole property.

10x
Buyer Pool
vs traditional listing
1%–99%
Share Sizes
any percentage
Free
Badge & Link
no cost to add
160+
Years of Law
established TIC framework

The Idea That Changes Everything

Right now, every property in Australia is marketed to one type of buyer: someone who can afford the whole thing. That instantly eliminates millions of potential purchasers. Proptic's TIC Badge flips this model entirely.

✕
Traditional Property Marketing

✕
Listed on REA/Domain for 100% buyers only
✕
Most potential buyers priced out immediately
✕
Listing sits for weeks waiting for the right buyer
✕
Agent relies on a tiny pool of full-price buyers
✕
Developer holds stock with mounting holding costs
✕
Retiree must sell entire home to access equity

With the Proptic TIC Badge

Same listing — now open to TIC share buyers too
Buyers with any budget can participate
Multiple buyers compete for shares simultaneously
Agent can sell one property to 5–10 buyers
Developer moves stock to a 10x larger audience
Retiree sells a 30% share and keeps living at home

The Core Concept in One Sentence

Any property being sold in Australia — whether on a portal, a billboard, a social post, or a flyer — can now carry a Proptic TIC link that says: "You don't need to buy all of this. Buy a share through Proptic."

How the TIC Badge Works

A simple 6-step process from listing to settlement

1

Seller Creates a Proptic Listing

The property seller (or their agent) creates a free Proptic listing specifying what share percentage they're willing to sell — e.g. up to 50%, or multiple shares totalling 100%.

2

Add the Proptic TIC Badge to All Marketing

Copy the Proptic link or HTML badge and add it to REA, Domain, social posts, billboards, flyers, brochures, email campaigns — anywhere the property is advertised.

3

TIC Buyers Discover the Opportunity

Buyers who see the badge or link click through to Proptic, where they can browse the listing, see the share details, and make an enquiry — even if they can only afford a small percentage.

4

Enquiries Flow to the Seller

Interested TIC buyers send enquiries through Proptic's secure messaging. The seller responds, screens interest, and can coordinate multiple buyers simultaneously if selling multiple shares.

5

Deal Room Opens for Coordination

When a buyer and seller agree to proceed, a Proptic Deal Room brings together lawyers, conveyancers, brokers and all co-owners to coordinate the transaction through to settlement.

6

Settlement by Licensed Professionals

All contracts, title transfers and settlement are handled by licensed conveyancers and lawyers. Each buyer receives registered title to their share. Proptic coordinates — professionals execute.

Who Can Use the Proptic TIC Badge?

Anyone selling or marketing a property in Australia

Real Estate Agents

Turn one listing into multiple sales

Add the Proptic TIC badge to every listing — on REA, Domain, your own website, and printed brochures. A $1.5M property can now attract buyers with $150k, $300k, or $600k to invest. More buyers means faster sales.

10x the buyer pool
Faster time to sell
No extra commission split

Property Sellers

Sell your whole property, one share at a time

Selling your home or investment property? Add a Proptic TIC link to your marketing. Buyers who couldn't afford 100% can now buy in at any percentage. You receive full market value — just from multiple buyers instead of one.

Sell to multiple buyers
Full market value
More negotiating power

Property Developers

Unlock stalled projects with TIC marketing

Add the Proptic badge to every development listing, billboard, and brochure. Turn a $2M apartment that's hard to sell into 10 TIC shares at $200k each. Reach buyers who have been priced out of your market.

Access new buyer segments
Move stock faster
Reduce holding costs

Billboard & Signage

The QR code that opens up co-ownership

Print a QR code linking to your Proptic listing on every for-sale board, billboard, and A-frame. Passersby who can't afford the full property can still buy in. Every sign becomes a TIC invitation.

QR code on every board
Reach mobile buyers
Instant listing access

Social Media & Email

Supercharge every post with TIC capability

Add the Proptic link and caption to Instagram, Facebook, LinkedIn posts and email campaigns. Every property marketing piece can now reach an entirely new buyer audience — people who want to co-own.

Wider social reach
New audience segment
Viral co-ownership message

Property Portals & Media

Embed TIC availability on any listing platform

Listing on REA, Domain, or your own portal? Embed the Proptic HTML badge on your listing page to signal TIC availability. Buyers who find you anywhere can immediately explore co-ownership.

Works on any platform
Simple HTML embed
No technical skill needed

Your TIC Badge & Link Toolkit

Copy, paste and deploy in seconds — no technical skills needed

Preview — How the Badge Looks

Compact Badge

Proptic

Co-ownership available

Buy a share via Proptic

Card Badge

Proptic

🏠 TIC co-ownership available

Buy any % share from 1–99%

Learn More →

Text Callout

🏠 TIC Available via Proptic

Purchase any % share in this property. Multiple buyers welcome.

proptic.com.au →

HTML
HTML Banner — for websites & portals
<a href="https://proptic.com.au/Listings" target="_blank" rel="noopener noreferrer" title="Buy a share in this property via Proptic TIC Marketplace">
  <img src="https://media.base44.com/images/public/68ddc06b85ea5149fab66f7b/46cb6128f_generated_image.png" alt="Buy a share through Proptic" style="height:60px;width:auto;" />
  <span style="display:block;font-size:12px;color:#0B2545;font-weight:600;margin-top:4px;">
    🏠 Buy a share from 1% – available on Proptic
  </span>
</a>
URL
Short Link — for print, flyers & social bios
https://proptic.com.au/Listings
TEXT
Social Caption — copy/paste for Instagram, Facebook, LinkedIn
🏠 Co-ownership opportunity available on this property!

Interested in buying a % share rather than the whole property? Through the Proptic TIC Marketplace you can purchase as little or as much as you like.

👉 https://proptic.com.au/Listings

#TIC #PropertyShares #Proptic #CoOwnership #AustralianProperty
TEXT
Email signature add-on
---
🏠 TIC Co-ownership available on select listings
Discover partial property ownership at https://proptic.com.au/Listings

Why This Is a Groundbreaking Strategy

No other platform in Australia enables this. The Proptic TIC Badge creates an entirely new layer of buyer demand for every property listing in the country.

Massively Expands the Buyer Pool

A $1.5M property listed traditionally reaches buyers with $1.5M+ to spend. With a Proptic TIC badge, it reaches buyers with $150k, $300k, $750k — any amount. The buyer pool potentially grows 10-fold overnight.

Creates Competitive Bidding

Multiple buyers competing for shares of the same property can create upward price pressure — just like traditional auctions but now with a completely new buyer demographic who were previously invisible.

Full Market Value for Sellers

Sellers don't discount. Whether one buyer pays $1.5M or five buyers each pay $300k for a 20% share — the seller receives full market value. The TIC badge adds buyers, not discounts.

Works Across All Channels

REA, Domain, Instagram, Facebook, billboards, flyers, signboards, email campaigns, open home brochures — anywhere a property is marketed, the Proptic badge can appear. One link, infinite channels.

Zero Extra Work for Sellers

Sellers don't need to change their existing marketing strategy. They simply add one link or embed one badge. Their normal agent-led sale continues alongside a new TIC buyer channel on Proptic.

Legally Established Framework

TIC is not a new concept — it's backed by 160+ years of Australian property law. Each buyer gets registered title. Proptic provides the digital infrastructure; licensed professionals handle the legal work.

Imagine Every Property in Australia With a Proptic Badge

Every REA listing. Every Domain property. Every for-sale sign on every street. Every social media post from every agent. Every developer brochure. Every billboard. Each one carrying a small but powerful message:

🏠 Co-ownership available via Proptic

Buy any % share in this property — from 1% to 99%

proptic.com.au →

This single shift — from "one buyer" to "any buyer" — has the potential to transform the Australian property market, make ownership more accessible, and give sellers a competitive advantage they've never had before.

Common Questions

QDoes the seller need to sell TIC shares — or can they still sell the whole property?

Absolutely — both. The Proptic badge is additive, not exclusive. The seller continues marketing for a traditional 100% buyer through their agent. Simultaneously, TIC buyers can enquire about shares on Proptic. If a traditional buyer comes first, the seller proceeds normally. If TIC buyers emerge first and the seller is open to that, they proceed that way. The seller has maximum flexibility.

QDoes the seller need to list on Proptic to use the TIC badge?

Yes — to get a property-specific link that takes buyers to your listing details, you need to create a Proptic listing. Creating a basic listing is free. You then use your listing's URL in your marketing. You can also use the general Proptic marketplace URL to signal TIC availability, though a specific listing gives buyers much more information and confidence.

QCan an agent add this to a listing on REA or Domain without the seller's permission?

We recommend the agent and seller discuss the TIC marketing strategy together. The seller needs to have a Proptic listing in place (and be willing to sell via TIC) for the badge to be meaningful. Proptic is a complementary channel — agents and sellers use it together.

QIs selling via TIC the same as selling the whole property?

It's a different but valid transaction. In a TIC sale, the seller transfers registered title ownership of a percentage of the property. The buyer gets their name on the title for that percentage. The transaction is completed by licensed conveyancers. It is a real property transfer, not a financial product.

QWhat happens if multiple TIC buyers each want different share sizes?

The seller coordinates multiple deals through Proptic's Deal Rooms. For example, a seller might agree to sell 25% to Buyer A, 25% to Buyer B, and 50% to Buyer C — giving up the whole property in three separate conveyanced transactions. Or they might keep a percentage for themselves. The seller has full control.

QDoes Proptic charge commission on TIC sales?

No. Proptic does not act as a real estate agent and charges no commission or success fee on any transaction. Premium listing features are available for optional upgrade, but all financial transactions occur directly between buyer, seller, and their conveyancers.

Ready to Enable TIC on Your Listings?

Create a free Proptic listing today and start marketing to TIC buyers across Australia

Proptic Pty Ltd provides digital infrastructure for TIC co-ownership coordination. The TIC Badge Program links buyers to Proptic listings only — it is not a financial product, real estate agency service, or managed investment scheme. All property transactions are private sales between buyer and seller, completed through licensed conveyancers and lawyers. Proptic does not provide legal or financial advice, hold funds, or execute contracts. Users must conduct independent due diligence.

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